Post by account_disabled on Mar 7, 2024 1:51:43 GMT -6
What is meant by "duplicate content"? Penalty for duplicate content Why does Google hate duplicate content? What causes duplicate content? Practical solutions to the problem of duplicate content Here's how to find duplicate content on a site Frequent questions It's no secret that duplicate content is present on many websites, but the real question today is: does duplicate content impact SEO? In this guide we see in detail everything that concerns this topic, which has been so debated in the SEO world for the past 10 years, and some guidelines. What is meant by "duplicate content"? It would be useless to continue the discussion without first giving a very precise definition of the object of this guide. To leave no room for free interpretations, we can refer to Google's official words: The term "duplicate content" typically refers to sizable blocks of content within or between domains that are identical or very similar.
Generally this practice is not deceptive in origin. — Search Console Help Venezuela Phone Number Here is the source . But let's get straight to the point and above all let's dedicate ourselves to the more technical considerations. In practice, a situation of duplicate content occurs when the same paragraphs are present in two pages with different URLs. And here I would immediately make a small clarification: this definition is valid if both pages are present in the Google index. Penalty for duplicate content The issue of duplicate content has always created a lot of confusion among professionals in the sector and even Google has spoken out several times to provide strong clarifications on the matter. Already in a video from the end of 2013, Matt Cutts, former head of Google web spam, intervened by stating that "you don't have to worry about it. Google doesn't treat duplicate content as spam".
Youtube video thumbnail Although there is no real ad hoc penalty for duplicate content as Google states, it is best to avoid these borderline situations: if the copy has the intent of manipulating rankings, then the website could suffer serious consequences up to de-indexing. In the rare cases where we become aware that duplicate content may be displayed with the intent to manipulate our rankings and deceive our users, we make the necessary changes to the indexing and ranking of the affected sites. As a result, site rankings may decline or sites may be removed from the Google index entirely and no longer appear in search results. — Search Console Help Let's consider that, according to a RavenTools study , approximately 29% of web pages present duplicate content and if a specific penalty really existed, the impact would be devastating for millions and millions of sites.
Generally this practice is not deceptive in origin. — Search Console Help Venezuela Phone Number Here is the source . But let's get straight to the point and above all let's dedicate ourselves to the more technical considerations. In practice, a situation of duplicate content occurs when the same paragraphs are present in two pages with different URLs. And here I would immediately make a small clarification: this definition is valid if both pages are present in the Google index. Penalty for duplicate content The issue of duplicate content has always created a lot of confusion among professionals in the sector and even Google has spoken out several times to provide strong clarifications on the matter. Already in a video from the end of 2013, Matt Cutts, former head of Google web spam, intervened by stating that "you don't have to worry about it. Google doesn't treat duplicate content as spam".
Youtube video thumbnail Although there is no real ad hoc penalty for duplicate content as Google states, it is best to avoid these borderline situations: if the copy has the intent of manipulating rankings, then the website could suffer serious consequences up to de-indexing. In the rare cases where we become aware that duplicate content may be displayed with the intent to manipulate our rankings and deceive our users, we make the necessary changes to the indexing and ranking of the affected sites. As a result, site rankings may decline or sites may be removed from the Google index entirely and no longer appear in search results. — Search Console Help Let's consider that, according to a RavenTools study , approximately 29% of web pages present duplicate content and if a specific penalty really existed, the impact would be devastating for millions and millions of sites.